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MBA: Marketing

Online
A man presents digital marketing insights on a screen to a group in a conference room. Attendees, possibly MBA students, sit at tables with laptops, facing the presenter. The room has neutral walls and multiple monitors displaying slides.

Create value. Build trust.

The MBA with a Marketing specialization at Union University develops students’ expertise in strategic marketing, digital marketing, selling strategies, and consumer insights. Designed for both emerging professionals and experienced marketers, the program equips graduates with the depth of knowledge and strategic perspective needed to lead marketing in complex, fast-changing environments.

Quick Facts

Department

Business

Format

Online

Program Type

Concentration

Curriculum

What You'll Study

The MBA with a Marketing concentration at Union develops strategic marketing leaders who understand both the science and the art of building brands and reaching customers — combining the executive perspective of an MBA with the marketing depth to lead campaigns, teams, and strategies that create real value.

A person working on a laptop at a round wooden table with a brown folder labeled Harvard Business School MBA, a pen, and a takeaway coffee cup. Red chairs and windows are visible in the background—perfect for marketing strategy sessions.

Creating Value and Building Trust That Lasts

At Union, marketing is studied as a discipline that serves customers, builds trust, and creates genuine value. Faculty equip you with both the strategic tools and the ethical framework needed to lead in marketing — preparing you to build brands and connect with audiences in ways that are effective and meaningful.

Take the next step with confidence

Whether you’re exploring, visiting, or ready to apply—we’re here to help you move forward.